Evan
Van Dyke.

A growing business.
A shrinking life.

My agency was Atria Media. Over seven years, I grew it from a solo operation into a team serving over 100 small and mid-sized businesses across the country. It reached seven figures in annual revenue and earned recognition as one of Google's fastest-growing partners. By every external measure, it worked.

What it cost was my time. Sixty-plus hours a week, every week, for years. Every decision came back to me because the business ran on what I knew instead of documented systems.

The method came first.
AI came next.

After the acquisition, I turned to a different question: what happens when you apply that same systematization process to AI? In six months, I built six production AI systems covering lead research, client intake, performance reporting, proposal generation, follow-up sequences, and internal operations. I had no prior coding experience.

A technical expert later assessed my work as requiring three to four senior software engineers to replicate.

I used the same approach: get the workflow out of my head, document every step, then build something that runs it without me.

I built Aperture to bring that process into a working conversation. Steve helps you choose a process worth automating, map how it happens, and prepare a plan you can build.